"Everybody wants to eat, but Few Will Hunt."

Today on the podcast with Joey Bowen and Drew Beech, co-founders of the apparel brand and community Few Will Hunt.

Joey and Drew spent their daily commutes through the gritty streets of Philadelphia on the phone for a year straight.

On these calls, they discussed business and life — especially the trends of self-entitlement and shortcut-seeking they witnessed in society.

These trends made them feel alone in an ever-softening world. “Are we the only ones that still believe in the power of hard work?” Drew asked. Joey responded, “It’s like we say at my hunting cabin — everybody wants to eat, but few will hunt.”

This statement perfectly summed up their frustrations with society. It became their mantra.